When you are trying to keep patients coming back to your practice, you likely need to reinvent the wheel from time to time. While you don’t necessarily want to alter practices that patients have grown to love and that yield a high success rate, you may need to offer more services. For example, you may be wondering if you should sell supplements at your practice.
If you’ve studied the cycle of supply and demand, you’re likely aware of how important it is to address the needs of your patients. For example, let’s say that the conditions you work with do not necessitate the use of supplements and your patients have never asked about them. Bringing supplements into the practice may not yield a return on investment.
Perhaps your patients do use supplements already, and you’d like to be the one to supply them. You must assess whether or not you can give them a better price than the entity from which they are currently buying. You are, of course, providing them with the luxury of visiting the doctor and getting their supplements in one trip, but plenty of individuals are very cost-conscious. If you don’t offer a lower price and their regular pharmacy is just a few minutes away, they are likely to opt for the lower price.
You will need to regulate certain supplements. For example, if the supplement acts as a prescription, you must have regulations in place. Also, you need to decide if you are going to sell the supplements only to people who are patients at your practice or if you will open it up to all people who are interested in purchasing supplements.
Some supplements do not cause any adverse side effects in the people who take them, but that is not the case for all of them. You must make sure that you clearly review the potential side effects of the supplements that you are planning to sell, and you need to prepare for more people calling in about side effects they are experiencing. Essentially, if you are going to sell supplements, you need to have the ability to handle feedback on the supplements too.
Since you are likely going to receive more phone calls and have more traffic near the front desk than in the past, you also need to make sure that you have enough staff. Failure to do so could mean that this project lacks success. If you don’t have enough employees to handle the additional volume, you’ll need to make sure you have the ability to hire them.
Selling supplements at your practice is a smart way to bring in more revenue and to streamline the process for your patients. However, you must make sure that your practice can handle the sale of these supplements in a timely and efficient manner.
Let Us Do the Work for You
Selling supplements in your practice can be a big undertaking. But with Doctors Supplement Store, we do the work, so you don’t have to. We bring your supplement sales online, and we handle the storage and shipment of your patients’ supplements. We’ll manage the store, so you can spend time seeing and helping patients. Contact Doctors Supplement Store today to learn more about how we can help you expand your practice with an online supplement store.